Sample Questionnaire Design

June 23, 2011

A sample questionnaire design acts as a guideline that assists in formulating a questionnaire. It can be used to create questionnaires for various research projects including market research as well as political research. It gives a general guide as to what a questionnaire should contain. However, it can be customized so as to meet the objectives of the specific research. It consists of both close ended and open ended questions. A sample questionnaire design helps researchers to develop questionnaires more easily while also saving on time.

As illustrated below, a sample questionnaire design can look like this

Sample Questionnaire Design

1.Have you bought any products from the web site?

Yes

No

2.How many times in the past month did you purchase a product from our website?

Once

2-5

6-15

16-20

More than 20

3.How did you know about this website?

Magazine

Television

Radio

Recommendation

Internet

Other (Please specify)

________________________________________________________________________

4.Please rate the ease of navigating through our site

Simple

Somehow simple

Somehow difficult

Difficult

5.You would describe the web site as

Very appealing

Appealing

Somehow appealing

Not appealing

6.Rate the customer service

Satisfactory

Somehow satisfactory

Not satisfactory

Poor

7.Would you purchase products from the site again?

Yes

No

8.Would you recommend the site to people you know? (Yes or No)

9.In your opinion list in ranking order what you liked about the web site? ________________________________________________________

  1. What improvement would you like to see made on the web site?

___________________________________________

 

Download Sample Questionnaire Design in Word Format

 

 

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